From the Desk of Geoff Neupert, CSCS
Overlooking Pike's Peak, Colorado, USA
Do you have a smart phone like an iPhone or Samsung Galaxy? Or a tablet like the iPad?
If so, you could very well hold the the key to finally losing fat from your kettlebell workouts.
I’ll explain how in just a minute.
First, I ran across some shocking scientific research that proves that this phone could very well hold the key to lasting and permanent fat loss and I want to share what I discovered with you.
More on that in a minute.
I want to get your opinion on some of the latest market research regarding workouts. I want to see if you agree with it.
So here’s what I need your opinion on - and tell me if this is true for you -
According to what I find on the ol’ interwebz, which of course we all know is true, the #1 reason that people don’t get results from their workouts, kettlebell or otherwise, is that they don’t do them.
Makes sense so far, right?
Would you agree?
Now here’s the thing -
And according to my own very scientific research, which consisted internet research and more importantly, asking my very busy wife, the number one reason people give for not doing their workouts is -
Have you ever felt that way?
I know I have.
And quite frankly, you may be feeling that way this very minute.
You know what my wife said after she said, “I don’t have time…”
“I have cleaning to do. Kids to raise. I have to…”
And then she went on to list about another 10 things that were on the top of her mind.
Can you relate?
Quite honestly, having known my wife for over 20 years, here’s what I heard:
You ever feel that way?
And you know what most people do when they feel overwhelmed?
In other words, they do nothing. You shut down.
They get anxious. Or depressed. Or some weird combination of the two.
What kind of worse?
You find yourself doing things that you think will make you feel better in the short run, like drinking, or eating “comfort” food.
And as a result, all your dreams and goals slip further and further away.
It’s been a week, a month, months, a year since you last worked out.
And for some strange reason, your pants have gotten tighter.
You know what I'm talking about?
Has that ever happened to you?
If so, I have GREAT news for you.
Let’s get back to that shocking scientific research I told you I discovered.
So I hope you’re sitting down, because this might shock you. At least they shocked me.
In a 2010 study published in the prestigious Journal of the American Medical Association (JAMA)1, Dr. Arlene Hankinson, et al, compiled the data from a 20 YEAR STUDY they ran on weight loss and weight maintenance.
Here was the conclusion of the study:
The take home?
“I thought it was more about diet…?” I hear you saying.
Yeah, me too.
A Time Magazine article2 on the findings of this JAMA research, quoted Dr. Tim Church, director of preventive medicine at Pennington Biomedical Research Center, saying -
And isn’t that what we see going on all the time - the argument about which is more important percentage-wise - diet or exercise?
Yet one thing is certain according to this 20 year research study:
Am I saying that you shouldn’t diet - or eat healthy to lose fat?
That’s not what I’m saying.
In an IDEAL WORLD, I agree with Dr. Church - we’d be naive to do so.
However, we don’t live in an ideal world, do we?
We’re both adult enough to know that if you eat junk food all the time, you’re going to blow up like a balloon, right?
There’s just no way around that.
Stay with me though -
I want to show you more research that will give you hope and help you blow the dust off your kettlebells.
The National Weight Control Registry (NWCR)3, established in 1994, has collected research and over the last 20+ years and found that there are 6 self-reported criteria that people use in order to not only lose fat, but keep it off.
Here they are in reverse order:
Number 6. Catching “slips” before they turn into larger regains.
Number 5. Maintaining a consistent eating pattern
Number 4. Self-monitoring weight on a regular basis
Number 3. Eating breakfast
Number 2. Eating a diet that is low in calories and fat
And yes, I realize that some of what the NCWR is presenting is at odds with some of the nutritional strategies I recommend.
The point is, I wanted you to see that people who monitor what they eat are successful in losing fat, re-enforcing Dr. Church’s point about “dieting” being still a necessary method for weight control.
I’m showing you this information so you know I’m not one of those guys who “cherry-picks” the research to support his claims.
Cool so far?
Ok, we still have the #1 self-reported criteria from people who are successful in losing fat and keeping it off.
Here it is:
In case you’re get freaked out -
76% of the NWCR’s participants reported that as being walking3. And represented approximately 1 hour per day of activity.
Now I’m not suggesting you walk for an hour. Or even half an hour.
And a kettlebell is arguably, hands-down, the most time-efficent training tool on the planet.
Look, walking, which was used by most of the NWCR’s participants - even brisk walking, at 3.0 miles per hour, only burns 156 calories in an hour, or 2.6 calories per minute.
Plus, there’s ZERO additional post-workout calorie burn.
And that means when you’re done walking at a brisk pace and return to your normal pace, and go back to your office or wherever, you stop burning calories at an accelerated rate.
By contrast, research done at the University of Wisconsin in 20104, showed that a hard 20-minute KB workout can burn over 1200 calories per hour, or 20.2 calories per minute.
Which would you rather burn - 2.6 calories per minute or 20.2 calories per minute?
PLUS - there’s the whole post-workout calorie burning thing going on.
Depending on the effort level of your workout, according to research done in 19975, you can burn an extra 20% more calories post workout, for the next 38 hours.
Now, imagine this - you swing your kettlebell for a short, 15-minute workout, you work up a good sweat, you’re huffing and puffing. You finish, and you feel great, not just because you worked out, but because you were able to “check the box” on your “to do list” - and get rid of the guilt you’d been feeling from not working out.
You have a deep-down confidence from knowing your workout will force your body to burn calories long after it’s over - while you’re sitting in a meeting, or driving the kids to soccer, or whatever it is you’re doing.
A challenging, 15-minute workout and you’re not only burning calories during your workout, but later today, tomorrow, and into the next day.
That’s a nice little return on investment, isn’t it?
And that means -
This begs another question that may be lingering in the back of your head.
How do you conquer that feeling of overwhelm - that “I don’t have time” feeling?
To do that, we need to look at another study.
CJ Metzger, et al, published a study6 in the Journal of Human Nutrition and Dietetics on weight loss and weight loss management for women.
Two of the key factors for success by study participants were:
1. Regular exercise facilitates weight loss maintenance. Lack of exercise is a key barrier to successfully maintaining any weight lost.
Again, regular exercise is key (thank God for the handy-dandy kettlebell).
And a high level social support, in the form of external accountability is the preferred method of support for weight loss.
… Knowing that you don’t have to and are not going it alone.
It’s why I had personal training clients for 12 years.
They knew they needed the accountability.
(And the expert fat loss programming of course.)
And it’s why all of my long-term clients could measure a net decrease in their bodyweight over the length of time we trained together - like Elliot, who went from right around 300 pounds to 240 pounds.
Or his wife Connie, who although hovered in the 100-110 range, dropped body fat, and increased her muscle mass, total body strength, conditioning levels, and stopped her osteopenia dead in its tracks.
(Interesting study right there - Connie has a twin sister. Her twin sister routinely failed to exercise or hold herself accountable. As a result, her twin was 10 to 15 pounds heavier than Connie and her osteopenia turned into osteoporosis.)
Or Marc, who came to me with high blood pressure at about 240 pounds, and got down to about 190-195 pounds and stayed there. And even held himself accountable during a mid-life crisis, training with me 3 days a week, while his wife was hospitalized in a short-term care facility.
According to the research, the 2 KEYS to consistent weight / fat loss and long term weight control are near daily exercise and accountability.
Of course, this may beg a question -
I mean, c’mon… Just the thought of it produces a certain level of anxiety…
That’s one of the beauties of kettlebell training.
You don’t need LONG workouts.
In fact, as I mentioned earlier, with the right kind of short kettlebell workouts, you can burn massive amounts of calories both during your workout… AND after.
And that means you’ll be burning calories long after your workouts are over.
You don’t have to, nor should you do hour long workouts.
In fact, you don’t even have to follow the growing trend of doing the shorter 30 minute workouts.
Cause let’s face it, it’s hard to find 30 minutes in an already tight schedule, isn’t it?
That’s why -
Before I tell you how, here’s another question for you:
Do you have the ability to check your email on your smart phone (or tablet)?
If so, great!
You’re going to like what I show you next.
See, I’ve found the “cure” for that overwhelmed feeling you have constantly gnawing at you and away to get rid of that guilt once and for all you have about not doing your workouts.
And it’s a cure that incorporates near daily short kettlebell workouts AND accountability.
It’s called -
… Or “Kettlebell Workout of the Day.”
Five days a week, Monday through Friday, I’m going to send directly to your inbox a short, 15 minute, professionally designed fat-burning kettlebell workout.
You simply open your email, spend 30 seconds reading over your workout (and honestly, I’d be surprised it took you that long)…
Then you take your phone or tablet over to where you keep your kettlebell or kettlebells, put it down on the floor next to you…
Then do your workout.
It’s THAT easy.
And when you’re done with your short, 15 minute workout, you feel great because you know that you’re doing something good for yourself, getting your workout in, and taking one step closer to getting back to where you want to be - in complete control of your life.
There are no PDF files to open and try to download and save to your computer desktop.
And there’s nothing to print out.
Just one short, simple email to open and read, containing one workout to do TODAY.
And if you decide to workout in the morning, you can head off to work or wherever with a spring in your step, knowing that you’ve done something empowering for yourself.
If you workout in the evening after work, you can lay your head down on your pillow at night with one less thing on your conscience, knowing that science has proven that daily exercise helps you sleep better at night.
And that’s really it.
There’s no membership site you have to belong to. You don’t necessarily want to feel the pressure of having to contribute to yet another community. You’re busy enough with the extra work you have to do, or the kids and their activities.
No countless hours of exercise technique videos you have to study. Let’s admit it, as great as they are, you just don’t have time for that right now in your life. Plus, you already know your way around the basic kettlebell exercises - the swing, get up, goblet squat, clean, press and snatch.
And as much as you’d like some “expert coaching” - you’re not sure where you’d fit that in - it’d be one more thing to add to the list - and yours is long enough as it is.
Sure, all those things are awesome - and they’re great for people who have the time to use them. But like we said, you don’t have it so they’re not helpful to you right now.
The idea of opening ONE email, every day, spending a whole 30 seconds to read your workout, and then only spend 15 minutes doing it?
Of course, as good as this might sound, you may be thinking -
I know exactly how you feel.
Somedays, believe it or not, I feel the same way. After all, I’m going to school full-time - 6 hours a day, 5 days a week. I have my online clients to manage, I have two other businesses to run, and on top of that, I have two little kids - a 4 year old and a 2 year old.
Yet here’s what I found - sometimes I engage in what I deem as “stress-relieving” behavior which actually takes me further away from my goals.
Here’s what I mean -
At a recent business conference I attended, one of the presenters was talking about how Facebook collects data on its users. It found that the average US Facebook user spends 40 minutes per day looking at Facebook! (And half of that is through their mobile device.)
Here’s my secret that I’m almost ashamed to admit -
After the kids and my wife have gone to bed, I’ll get on Facebook to check my private community pages for my customers.
What should take 10 to 15 minutes turns out to be between 30 and 60 minutes on some days just checking the news feed or clicking on ads.
Then, I feel guilty because that was time I could’ve spent actually working on other important projects that needed to get done instead of surfing.
I feel MORE pressure, not less.
Does that sound remotely familiar?
So, if you’re an average Facebook user, just spending 20 minutes instead of 40 just bought you the time for your Kettlebell W.O.D. workouts.
Killing two birds with one stone - keeping up with your “friends” AND taking back control of your health.
By now you might be wondering -
That’s a great question.
And sure, something like this takes some time on my part.
After all, these aren’t just random workouts copied and pasted into emails.
Each workout is part of an overall plan - a program, which you’d expect from me.
And each workout builds upon the previous one - it’s the only way we can challenge your body so you start seeing that leaner body you’re looking for.
So conservatively, you’d probably expect this to cost you somewhere in the neighborhood of $50, which would put in line with my other kettlebell programs.
Shoot, even if I charged a buck a workout, Kettlebell W.O.D. would be $20 per month.
However, because I know that you want to get rid of that “overwhelmed” feeling and really start using your kettlebell or kettlebells again to get the body you desire, I want to help you out in a big, big way.
Kettlebell W.O.D. isn’t going to cost you $50 a month.
Or even $20 a month.
It’s only going to be $9 a month.
(Yup, that's IT.)
If you didn’t just click the button above, let me show you what will happen when you do:
First, you’ll be taken to the checkout page which looks like this:
When you get there, you’ll enter your name and email address and from there you’ll be taken to a confirmation page which looks like this:
Then go to your inbox, find the confirmation email which looks like this:
The only decision you’ll have to make from there is will you do your workout in the mornings, at lunch, or in the evenings after work.
So go ahead and click on the big yellow button right now and take back control of your life.
NOTE: Kettlebell W.O.D. is a digital product. It will available for instant download immediately after purchase. NO physical items will be shipped.
DISCLAIMER: Due to recent statements from the Federal Trade Commission, I must disclose what “typical” results using these programs will be. Typically, most people will become really excited after reading this salesletter and will, despite me specifically telling them not to, will purchase this product thinking it’s some sort of magical pill. They will either never print out the programs and do them, or do one workout and think it’s “too har-d-d-d” (said in the best whiney voice ever) and abandon their attempts. So, the typical person will do nothing and “hope” for change. So they’re results will be zero. Your results, should you wish to “not be typical,” are completely dependent on your ability to actually do the work and follow through. Again, this is not a magic bullet. Unicorns do not exist. And there is no pot of gold at the end of the rainbow.
Integrated Fitness Solutions, LLC, 1509A Liberty Street, Durham, NC 27701.
Email: email@example.com. Phone: 866-219-2238.